Directory / Developer

How to partner with Linear

Issue tracking a lot of product-led teams switched to. Official docs, partner program, who to find, and the integration PartnerMatch would ship first.

How to partner with Linear

Linear is a Developer platform. Issue tracking a lot of product-led teams switched to. A technology partnership here is not a logo on a partners page. It is a named owner, a commercial motion a seller can explain, and a plugin, API, or workflow a customer can run. Developer partnerships are won on a PR, a deploy hook, or an app in the marketplace they already search. Docs quality is the first impression. A partner manager who cannot read an OpenAPI spec will stall here.

PartnerMatch would open this the same way we open every book: named overlap, a one-pager, then a scope. Read the developer docs before the first call. Use the relationship method if you want the order on one page.

Commercial motion that actually runs

Marketplace app. ISV or technology partner program. Co-sell on the clouds when the deal is already cloud-shaped. If Linear has a take rate on a store, model it before you price the listing. A referral is the right first move for most B2B SaaS teams. Co-sell waits for a seller on their side who will attach you to a live deal.

What to ship first

GraphQL API, OAuth, and webhooks. We map states carefully. Linear's workflow is opinionated on purpose.

One event in the pipeline: PR check, deploy, or incident. A setup a staff engineer can finish from the README. Put the listing, the help article, and the seller sentence on the same checklist as auth. A connector nobody can find is not a partnership.

How this usually fails

A slide partnership with no repo. Asking engineering to “just OAuth GitHub” with no user story. On Linear specifically: arriving without a workflow, asking for co-sell before anything is installed, and treating Linear is still a small partnerships team.

Aspiring partner managers: the Academy lessons platform programs, marketplace listings, and scoping for non-engineers are the class. Companies that want the channel built book a Partner Audit.

The relationship

Linear users hate extra process. We partner by creating and updating issues from the rest of the stack without making them leave Linear.

The integration

GraphQL API, OAuth, and webhooks. We map states carefully. Linear's workflow is opinionated on purpose.

What to connect first

  • Issues and projects
  • Comments
  • Webhooks

Who to find at Linear

We do not invent names. Linear assigns a partner manager after you are in the program. The seats to look for:

  • Ecosystem / integrations

Linear is still a small partnerships team. A working GraphQL integration and a directory listing is the way in. Do not start with a six-page partner deck.

People move. Verify on the partner program page before you write to anyone.

FAQ

How do you become a Linear technology partner?

Start from the official program, not a cold note to a VP. Read Linear’s partner page. Linear is still a small partnerships team. A working GraphQL integration and a directory listing is the way in. Do not start with a six-page partner deck. PartnerMatch opens with named shared customers and a scoped workflow, then the listing if there is a store.

What integration should you ship first with Linear?

Ship one job, not a platform rewrite. On Linear that usually means: Issues and projects. One event in the pipeline: PR check, deploy, or incident. A setup a staff engineer can finish from the README.

Does Linear have a marketplace or app store?

Yes. List there as part of launch, not as an afterthought. The store is how their customers find you after the first install. Official listing: Linear marketplace.

Who should you contact at Linear?

We do not invent names. Look for Ecosystem / integrations. Linear is still a small partnerships team. A working GraphQL integration and a directory listing is the way in. Do not start with a six-page partner deck.

Want us to open this relationship?

A Partner Audit maps the partners worth building, the commercial motion, and the integration that has to ship. Then we run it with you.

Book a Partner Audit